About PMU
Permanent makeup, honestly documented
Permanent makeup (PMU) deposits pigment in the skin's upper layers to create long-lasting brows, lips, and eyeliner. Unlike a tattoo, PMU is designed to soften over time and typically needs refreshing every one to three years.
Every artist confirms that the before-and-after photos they upload are their own real work before we'll publish it — not a repost, and not borrowed from someone else's portfolio. If you ever see a piece that looks copied, every work page has a "Report this work" button, and we take those reports seriously. We run a one-strike policy on this: an artist confirmed to have stolen another artist's work is permanently removed from the platform, no exceptions.
Fresh PMU work looks noticeably different from healed work — color settles, swelling goes down, and the final result can take four to six weeks to fully emerge. We show a healed photo whenever an artist has one, and we always label which stage you're looking at — fresh (day of), healing, or healed (4+ weeks) — so you're never mistaking a fresh result for how it'll actually look once it settles.
Fitzpatrick skin type and skin condition both affect how pigment heals, which is why we tag each piece with that context — it helps you find results similar to your own skin, not just a flattering photo.
For a deeper look at specific techniques, safety, cost, and how to choose an artist, see our complete guide to permanent makeup.